Digital Transformation

Digital Transformation

What is Digital Transformation?

Imagine your business attaining continuous optimization in customer services, business processes, and competencies. This is possible only if your digital partner can leverage disruptive technologies including Social, Mobile, Analytics, Cloud, and IoT that will redefine your customers’ experiences, relationships, and transactions. That digital partner is Suyati.

Our digital solutions enable customer acquisition and customer retention, having broken the traditional silos, to design a three-part digital solution map—Experiences, Relationships, and Transactions.

Experiences

Outdated customer service and support processes must be tweaked fundamentally to embrace new operating models and constantly evolving technologies, such as Social, Media, Analytics, Mobility, and IoT. To make this a reality, Suyati’s consultants and solution architects take into account how your customers interact with your brand. We design your digital strategy to encompass multi-channel compatibility, which is critical to redefine customer experience in the digital era.

Rebuilding customer experience in the digital age

Suyati partnered in the digital transformation exercise of a leading educational institution in the US. As technology and strategy partner, we helped the institution realign its existing CRM system and build a world-class website with responsive UI. Going beyond developing and launching the application successfully, we provided the institution holistic support in improving its customer experience.

Relationships

Today’s supercharged digital age has its unique challenges in customer interaction; which is why it is important to nurture enduring client relationships that go beyond the initial phase of sale. Suyati’s tested and proven mar-tech solutions lay out strategies critical for building and fostering strong relationships in today’s business on all channels, helping businesses deliver greater transparency and increased comfort in customer engagement.

Nurturing customer relations through digital channels

A US-based self-publishing giant providing technology enabled publishing services to aspiring authors wanted their customer relationship management system to be more efficient in addressing their customer needs. With customers belonging to multiple geographies, they lacked a unified business model which is indispensable for any business to take their customer relations forward. Suyati empowered the client by infusing a unified business model after identifying the commonalities of each client.

Transactions

Whether you run a physical store or an e-store, your customers must be able to reach you anywhere, any time, and from any location. Suyati can give your retail business a profound facelift with its retail and ecommerce solutions. With our help, you will be able to offer your customers unparalleled omni-channel retailing experience—a combination of mobile, brick and mortar store, and e-tailing. We also integrate advanced mobile payment options, delivery and return/refund options, which guarantee security and convenience. Suyati’s retail transaction solutions are flexible, secured and channel optimized.

Supporting the retail industry with secured and flexible omni-channel solutions

A leading seafood supplier with a global presence wanted to build a B2C website with e-commerce functionalities integrated in order to facilitate online purchase of seafood. In addition to a responsive website, the client also needed a mobile app with features built-in for each kind of user (admin, retailer, staff and customer). Suyati’s team of Magento experts created a website with all the aspects of ecommerce assimilated skillfully. We helped the client go omni-channel for their brand based on their end customers, competitors, physical and digital assets and various other factors.