Salesforce

With more than 150,000 customers worldwide, Salesforce stores and transacts a substantial amount of the world’s data daily. This customer base includes small to medium and large scale enterprises. Salesforce…

The Salesforce commerce cloud was always a powerful, cloud-based, scalable solution. Salesforce’s acquisition of CloudCraze in April 2020 upgraded the commerce cloud into a much more powerful B2C tool. The…

Salesforce held its global conference, Dreamforce 2021, as a hybrid model in September. The main event took place in San Francisco as before, but with limited in-person attendance. Attendees joined…

A 2020 survey by Business2Community found that in the immediate aftermath of the lockdowns, there was a drop of 73.9% in sales opportunities. The same survey found that 65.2% of…

Every year, Salesforce brings out three big releases that set the roadmap for companies that use its many services. A Salesforce release is packed with numerous new features and updates…

The pandemic did not spare Salesforce’s iconic annual Dreamforce conference. In 2020, Salesforce re-imaged Dreamforce in full virtual mode. Four days of live-streaming attracted 140 million views. The content included…

DevOps is a familiar word in the Information Technology (IT) space. It is a concept that focuses on people, processes, and a wide range of tools that enable a collaborative…

Salesforce enjoys a 20% share of the overall CRM market, with a customer base of over 150,000 companies, according to Springengage.com. The figures also show that over 58% of the…

Last Updated: September 2021 As the first step of their app development process, developers and business users creating apps need to decide on which license to use. The license defines…

Last Updated: September 2021 Salesforce introduced Lightning in 2014 as a significant upgrade over Salesforce Classic. Salesforce has since then packed it with several robust tools and efficiency-enhancing features. All…