Unlike your garden variety of content management systems, Sitecore is a digital experience platform with capabilities that extend to a complete suite of marketing solutions. Built on ASP.NET, Sitecore is…
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Strike A Balance Between AI And The Human Element In CX With Sitecore
Customers are demanding not only quality products but a sophisticated and attentive experience where they can effectively engage with brands. She is increasingly aware and knows exactly what she wants…
The modern day CMO does not have to worry about securing a billboard spot in the most prominent space. They have far more complex challenges that make marketing nothing less…
Be Future-Ready with Digital Personalization for Competitive Advantage
Customers continue to be more demanding, wanting seamless experiences that take into account personal locations, anticipating preferences and even accounting for digital footprints of a customer. The pressure to convert…
Human Connections In A Digital World: Sitecore Symposium 2019, the most awaited global digital marketing event of the year, is to be held at the Walt Disney World Swan Dolphin…
Retail e-commerce sales worldwide touched 2.3 trillion USD in 2017. That’s a 24.8 per cent increase over the previous year, says a recent eMarketer Report. By 2021, the revenues are…
Why Sitecore’s Digital Experience Platform is what you need to boost your ROI
Digital disruption is part of the competitive landscape for the growth of most organizations today. This essentially means that companies have to be on their toes about adopting the latest…
How Sitecore’s Personalization capabilities help in Customer Acquisition
Want to increase the quality of customer interaction? Improve conversion rates? Drive repeat purchases? One-on-one personalization could be the key to achieving all of them. According to a study by…
How Sitecore harnesses AI and Machine Learning to deliver intelligent marketing platforms
In its latest Sitecore Symposium, when CEO Mark Frost hinted at the things to come for the latest version of Sitecore, Artificial Intelligence was high on the list. Marketing AI…
The integration of Sitecore’s content management capabilities with the Salesforce Marketing Cloud is a momentous step in bringing all the factors necessary to achieve a holistic and personalized customer experience…