Dream. Dare. Do – that is Suyati’s work principle in a nutshell.

Integrate AI with CRM to keep customers delighted

For customers who are used to Netflix suggestions on programs to watch and Amazon’s hyper-customized shopping deals, customer relationship is all about meeting – if not exceeding – expectations seamlessly, and without making much noise. The customer experience a company provides is as important as the products it offers. Understandably, it’s not easy for enterprises […]

RPA for Manufacturing Industry – Know How it Redefine Manufacturing Efficiencies

Development strides in Artificial Intelligence, the continuous drop in the cost of cloud storage, ample availability of data and access to engineering talent is making digital labor the new engine of smart manufacturing. The Fourth Industrial Revolution powered by Digital Transformation brings to manufacturers a treasure trove of benefits including cost efficiencies, quality improvements, agile […]

Key benefits of MS Dynamics 365

A satisfied customer is the end goal every department in every organization works in tandem towards. What helps is the right kind of quality data that is collected through your Customer Relationship Management (CRM) solutions. Having an integrated solution such as Microsoft Dynamics 365, when used correctly, can ensure a huge boost in innovation and […]

Robotics as Service (RaaS) business model: The next disruptive technology set to impact businesses

Shared services are increasingly gaining popularity as they are convenient, cost-effective and quicker to implement in business, especially when compared to creating or purchasing a customized one. Software as a Service (SaaS), Platform as a Service (PaaS) and Infrastructure as a Service (IaaS) were the first to get introduced and are already being implemented. As […]

All you need to know about Business Process Flow in Dynamics 365

The business process flow feature in a Customer Relationship Management (CRM) helps the user to understand the various stages associated with the business and the vital information that is captured in each stage. There can be multiple business process flows for an Entity, along with the ability to create custom ones whenever needed. This blog […]

All you need to know about Sitefinity Digital Experience Cloud

Your entire marketing campaign depends on who your customers are – you have probably heard this from your own digital manager. Or if you are a digital marketer yourself, you already know it. This indicates the importance of customer profiling in growing your business. But data is complex; and it is everywhere. Serious digital marketers […]

Salesforce and Pardot: Redefine Your Marketing Strategy for Increased ROI

Marketing automation is what modern marketers swear by to get ahead in today’s competitive world. If implemented well, it can be a real game changer, making a huge impact on the Return on Investment. Marketing automation is all about optimization. In simple terms it refers to those platforms and technologies that help streamline, automate, measure […]

Does Sitecore Cortex Live up to the Machine-Learning Hype?

Understanding the customer is critical in today’s highly competitive business environment. Knowledge of what the customer wants requires insights into the context in which he interacts with the brand, and awareness of other vital cues surrounding the transaction. Timely access to such relevant insights enables the marketer to sell better and faster, and also create […]

How Sitecore’s Personalization capabilities help in Customer Acquisition

Want to increase the quality of customer interaction? Improve conversion rates? Drive repeat purchases? One-on-one personalization could be the key to achieving all of them. According to a study by MarketingProfs, there is an average increase in sales by 19% for organizations that resort to website personalization. Amazon boasts of having approximately 60% conversion rate […]

Enhance your marketing potential by upgrading to Sitecore 9.0

Sitecore 9.0 is all set to give contextual marketers some interesting new advantages to work with. The new features, including personalization and machine learning (ML), makes the platform more user-friendly with increased accessibility and better scalability. For the marketing team, Sitecore 9.0 can: Connect and provide all tools on a single platform with a single […]