Machine learning and artificial intelligence are the rage now, owing to their potential to deliver advanced analytics. Marketers are now applying machine learning tools in a big way to realize huge gains in customer leads, conversion, and revenue. However, not all machine learning tools are equal. Each come with varied offerings, and different strengths and weaknesses. Choosing a tool to develop machine learning modeling tools require trade-offs. Here is a comparison of the popular tools to make informed trade-offs.