Ganesh

Development strides in Artificial Intelligence, the continuous drop in the cost of cloud storage, ample availability of data and access to engineering talent is making digital labor the new engine…

Your CMS needs to deliver better customer experience A study by Gartner found“89% of companies view customer experience as their primary basis for competition.”But, how does a CMS (Content Management…

The modern-day marketer has a single mission – reach customers in moments when their attention is at its highest. Remember how P&G used to place its soap advertisements? Right when…

“A satisfied customer is the best business strategy of all,” said Michael LeBoeuf, the author of How to Win Customers and Keep Them for Life. “But, how do I improve…

Gartner named it the World’s #1 CRM Platform of 2016. 90% of Fortune 500 companies use at least one app from Salesforce’s AppExchange. 150,000+ enterprise users rely on it to…

Gartner reports that “Through 2020, integration work will account for 50% of the time and cost of building a digital platform”. Here are some trends that indicate the growing importance…

Modern day businesses have diverse networks made up of man-machine collaboration. Machine churn out data in massive volumes which human workers feed on to take decisions that will drive their…

Microsoft Dynamics 365 CRM is a CRM software package from Microsoft. It forms part of the product line of ERP and CRM applications that Microsoft introduced in 2016. CRM (Customer…

So you’ve done it. You’ve convinced your boss to send you to Dreamforce’18 or you are all set to be there on your own. Either case, you should know how…

Salesforce’s annual Dreamforce event is like wine. It gets better with every passing year. Somehow Salesforce manages to deliver a better experience than the previous year’s Dreamforce. That said, this…